Teddington was the backdrop to a piece on a recent episode of The One Show about colour standardisation.
The presenter explains how colours that you see every day are very carefully chosen and are exactly the same the world over – this ensures that we always easily recognise standard road signs, bank notes, military targets etc.
Colour standardisation is also used by companies to ensure that particular closely guarded colours are associated with their brand – this was demonstrated by an experiment set-up outside the Teddington Arms where passers-by correctly identified associated brands and products simply by their predominant colour with uncanny accuracy.
Precise colours can be manufactured and used universally using the Chromaticity Diagram which was invented in the 1920′s at the NPL – another filming venue for the report.
Skip to 22:35 for the piece in question.
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