How Promotional Flags can Help in Brand Awareness
It’s true that the internet and social media has taken over the world of marketing, but the good old fashioned word-of-mouth marketing is by far the most efficient way of promoting your product. You have lots of options to choose from, such as pamphlets, flyers, promotional flags where Helloprint offers some of the best, eye-catching trendy designs that will blend in nicely with your business.
Before you select a design for your brand, you must have an idea of what it is you’re preaching to your customers. You can always hire a campaign manager for the job and they might pull off a decent job. But, what if you’re short on budget, or’ you’re convinced that the designs aren’t impressing the crowd? What should be your course of action?
Developing visibility for your brand/company is of the utmost importance. Companies spend millions of bucks upholding their images to the public. Promotional flags have been a staple form of advertisement since the dawn of advertising.
There are all kinds of flags out there. Teardrop, shark fin, feather, boat, country, golf, square beach, facade, window, shop, etc.
The sheer variety of options can overwhelm you. They are cheap, easy to transport and set up and is visually appealing. Anyone of them can help with your brand awareness.
Let’s have a look at how effective they can be if implemented correctly.
- Visualization
A well-designed flag helps you stand from the rest of the competition. You’re not the only company out there. In order to rise above the sea of competition, you have to be visually appealing and unique.
Visualization has one goal and that is to reinforce your brand image in the minds of your customers.
Flags are a great way to promote promotional sales and holiday events.
With people spending so much time on their smartphones, nothing seems to grab their attention anymore. A unique out-of-the-box design can potentially increase your sales by a significant margin.
Note: Use bright colors. Flags will be on display 24*7 and can get used to the locals living in the region. Bright colors coupled with a unique shape and a design that compliments the idea behind your product is a great place to start.
- Placement
Optimal placement is crucial for spreading brand awareness. A recent study revealed that a 7% increase in sales can lead to 124% boost in profits.
Flags are cost-effective and can potentially pull in passive customers as well. of course, you would want to place the flag in populated areas, but make sure to target a spot containing high-concentration of your target customers.
Note: make sure to add an inviting catchphrase that’s welcoming and is in some way connected to a significant event that took place in that region.
People who can relate to the said incident are more likely to turn up at your doorstep, willing to buy your products/services.
Written by: Suresh Sharma
